We are bringing you news and highlights from Gartner Marketing Symposium/Xpo, taking place this week virtually in the Americas. Below is a collection of the key announcements and insights coming out of the conference. You can read the highlights from Day 1 here.
On Day 2 from the conference, we are highlighting the latest results on top post-COVID consumer trends and buying behaviors in a recession, drivers of genius martech brands and how ABM can help focus B2B personalization efforts. Be sure to check this page throughout the day for updates.