A decade ago, we shared our groundbreaking Challenger™ sales research with the world. This research revealed a distinct sales profile characterized by a specific set of skills and behaviors that distinguish high-performing sellers. This challenger sales rep— defined by the ability to get customers to think about their own business in a different light — stood head and shoulders above the rest when it came to high performance during complex sales.
Brent Adamson
Distinguished VP, Advisory, and Co-Author of “The Challenger Sale” and “The Challenger Customer”