Build the Optimal Virtual Selling Technology Stack

Help sellers improve buyer engagement, adapt tactics based on data and simplify workflows

Download the Virtual Selling Technology Stack Framework

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    Gartner data shows that less than one-third of commercial leaders are satisfied with their current sales tech stack despite the available technologies.

    Commercial leaders must invest in technologies closely aligned with the speed and complexity of typical transactions to improve the satisfaction, adoption, and benefits of virtual selling technology.

    Use this tech stack framework to: 

    • Identify essential and emerging virtual selling technologies 
    • Build a strong business case for investments in virtual selling technologies 
    • Design a tech stack that helps sellers execute fundamental virtual selling competencies
    • Optimize the impact of virtual selling technology investments

    About this Virtual Selling Technology Research

    We surveyed sales leaders on adoption levels and business outcomes of 27 virtual selling technologies to understand perspectives on current value and future importance. The typical virtual selling technology stack only involves 13 virtual selling technologies. To optimize the impact of technology investments, focus on evaluating virtual selling technologies that fit your organization’s typical transaction type and enable sellers to support common buying tasks.