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Gartner Expert
Cassandra Long Nordlund
VP, Team Manager
Cassandra Long Nordlund supports the Marketing Industry based Analyst & Advisory Group.
Previous experience
Prior to joining Gartner, Ms. Nordlund analyzed domestic politics and international relations of foreign governments and entities for the U.S. Government.
Professional background
US Government
Analyst
Public Strategies Inc.
Account Executive
Areas of coverage
Customer Experience
Customer Acquisition and Retention
Education
B.A., Political Science, University of Central Florida,
MPAff, LBJ School of Public Affairs, The University of Texas at Austin
Top Issues That I Help Clients Address
1Customer Experience Journey Mapping
2Voice of Customer
3CX Metrics & Measurement
4Customer-Centric Culture
5Calculating the ROI of CX Projects