Information Technology

Gartner Glossary

Product Analytics

Product analytics is a specialized application of business intelligence (BI) and analytical software that consumes service reports, product returns, warranties, customer feedback and data from embedded sensors to help manufacturers evaluate product defects, identify opportunities for product improvements, detect patterns in usage or capacity of products, and link all these factors to customers. Product analytics can also incorporate feeds from social platforms to track complaints about products. By analyzing product data feeds in real time, this software can proactively alert manufacturers to service and replacement needs in reactive as well as preventive maintenance scenarios, and help route service requests to the proper individuals or, with the help of machine-to-machine (M2M) technologies, perform service remotely.

Also see:

This Gartner Tech Conference: Data & Analytics Summit  |  Gartner’s free research and webinars on Data & Analytics.

Read reviews of Analytics and Business Intelligence Platforms…

Gartner Peer Insights has over 7383 reviews on 77+ vendors in the Analytics and Business Intelligence Platforms market. Learn about these companies and these products from IT professionals who have first-hand experience with them.


Discover Gartner Conferences

There are multiple Gartner conferences available in your area. Transform your business and experience the value of Gartner, live and in person.