Rising Concern on AI Safety Opens Huge Branding Opportunity For Companies Who Can Act Quick With the Right Capabilities

Upcoming

Live session on September 30, 2026

1:00 p.m. EDT

1 hour

What you’ll learn

The rapidly emerging concern about AI safety represents an enormous opportunity as customers and vendors immediately seek out which technologies can be relied upon to provide AI safety in a world where AI has demonstrably gone rogue.  This will help companies and vendors provide a promise of defense against harmful actions by AI for their customers as well as differentiate themselves from other companies who sit on the sidelines.   AI makes decisions a thousand to a million times faster than humans so customers will seek technologies that also provide a path that stays ahead of this inherent technical ability to cause harm.   In this webinar, Gartner analysts will provide actionable advice on how to capture this opportunity for branding and differentiation, plus provide advice on how to inject value-based strategy, intentional accountability, right-sized governance and differentiated marketing and a new level of leadership needed to do this quickly to capture the rapidly developing opportunity and mitigate the risks.      

CIOs, Cybersecurity leaders, AI Leaders, and Chief Product Officers become an essential force to design and to execute in a manner that is meaningful to the customers of their companies.   Learn how to move beyond near term panic and model-centric thinking, identify and address the real risks to safety across and throughout the broader AI ecosystem and build the data and analytics foundations and capabilities to safeguard the enormous bets being made now by business and government.  



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Meet your hosts

Host

Jorge Lopez

Distinguished VP Analyst

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Host

Lydia Clougherty Jones

VP Analyst

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Host

Christopher J Mixter

VP Analyst

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