Insights

Sense Making sellers close high-quality deals by employing sales techniques that build customer confidence in information and reduce skepticism in the seller.

Understand why Challenger sellers succeed in the new B2B sales environment and how you can find and develop them in your organization.

Buyer enablement is the provisioning of information that supports the completion of critical activities necessary to make a purchase. Learn how to simplify your buyers’ purchase process and empower sellers to deliver value.