This webinar explores new software buyer behaviors noted across the Gartner Digital Markets network of sites — Capterra, GetApp and Software Advice.
Watch the on-demand webinar for key strategies to help your teams keep up with shifting interest and competitive threats to retention.
Discussion topics:
- Best practices to adapt to evolving buyer needs, to continue to move leads and later reduce churn
- How to gain a deeper understanding of buyer needs through buyer intent tools
Hosted by:
Aaron Henckler
GVP, Vendor Products & Central Services, Gartner
